Is there a better store layout for the way your customers shop?
Retailing and Store Design
Sorensen Associates provides research that helps retailers sell more merchandise, enhance the shopping experience, and differentiate themselves from the competition.
Learn about customer attitudes, satisfaction, site location decisions, and brand perceptions. Past retailer studies have examined how much cross-over traffic and cannibalization existed between nearby locations of retail sub-brands, and how conversion rates differ by store.
PathTracker® our patented shopper tracking tool uses RFID and video to reveal customer shopping and buying patterns throughout the whole store.
Identify shopping flow patterns, opportunities for cross-selling and impulse, and the optimal store layout for your customers.
